EVENT ART DIRECTION + EXECUTION
Postback 2018
The visual direction of Postback 2018 was jewel tones, pattern, and pop art style photography. I played with icon patterns and overlapping shapes to create texture and movement across print and digital mediums. Deliverables included a custom Splash page, social graphics, flyers, custom cut attendee badges which I laid out BY HAND for every attendee, 10ft tall direction and agenda signage, a colorful and unexpected window cling that acted as the event backdrop, lots of swag, a mobile app, slide decks for speakers, and more.